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Joe Castro's work defines visual logic mixings various images which one wouldn't normally associate with Contemporary art. Joe makes you broaden your horizon to question "what is art"?. His collages/images are bold and deliberately set askew making you think of the content and the story they portray.
I have designed these posters in mind advertising my brand "Green Paw". Joe Castro's contemporary take on art has inspired my advisement posters with interlocking images, colours and various shapes which tell a story to the consumer. The products are Eco-friendly, cruelty free and organic. There is no hidden agenda with the brand "Green Paw" and its ingredients sourced from local small businesses.
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